Ketchupp Foodie Calendar + Reprime
Introducing Brand Partnership Program
Yesterday, we got hunted on ProductHunt and boy, we trended all through the day. It was the launch that every team dreams of — especially when Ryan Hoover and Jeremy (cofounder of Sunrise app — the best calendar app in entire history) participated in the discussion along with 100+ other people.
The launch opened up many ways for us to take Reprime forward. One of those was Partnerships with Brands to help them reach their users (and new users) in the ways that weren’t possible before.
Ketchupp Foodie Calendar
Ketchupp is redefining the contours of a calendar by giving it a gastronomic twist. In Foodie Calendar for 2017, every day is a celebration of life via food. 365 exquisite days with each day dedicated to food. 365 days of foodgasm aligned with best dishes that you can order online on all these days.
Ketchupp, the leading food brand in India, is solving the problem of telling people what to eat and where to get it from. From the gigantic data that they process every month to provide personalized recommendation to each of their users, they observed a pattern that could be easily missed. The observation was that the most of the users didn’t want to put any effort in thinking what did they want to eat. They wanted suggestions.
To give their users a reason for celebration everyday throughout the year, they spent over 500 hours creating a calendar where each day is dedicated to a particular dish.
Ketchupp 🙌🏻 Reprime
With the power of Reprime, the users of Ketchupp can add the whole of the Foodie Calendar to the calendar app on their phones. Every morning, a user is notified of the day and with the link that takes her to a page on Ketchupp’s website telling what can she order.
“We have integrated considering request from users to download the entire calendar. So through Reprime we have not only given entire calendar but also a daily notification regarding the same.”
— Chirag Taneja, co-founder, Ketchupp
With this integration between Ketchupp and Reprime, you can follow the Ketchupp Foodie Calendar within your Google Calendar. You can add it to your calendar either by going to the Ketchupp website or on Reprime website.
Reprime + Your App?
We’ve been getting a lot of requests to allow organizations and individuals to create their own schedules on our platform that the user can subscribe to. It was such a requested feature that we decided to build this immediately next.
It will help you easily create reminders that others can subscribe to and will help Reprime to build a community around it.
If you are a gym, or a yoga class, or an event manager, or a media house, or a community, or even an individual who sees a need to maintain a schedule that people can subscribe to, we’re opening the invitations.
We’ll be giving out maximum of 20 such invites over the period of next one month to the people whom we feel would be making really creative use cases out of Reprime.
